AI video generators › Buyer research
Synthesia vs HeyGen Pricing Compared
Showing the honest price picture for comparing avatar-video subscription cost. Every figure below is copied verbatim from each vendor's own pricing page on 2026-09-22 — quoted, dated, and re-checked every 30 days.
◆ THE VERDICT
At entry the two are close: Synthesia Starter $29/mo monthly or $18/mo yearly, HeyGen Creator $29/mo or $24/mo yearly. They diverge at scale: Synthesia Creator $89/mo monthly, while HeyGen Pro runs from $49/mo to $4,300/mo by credits. Synthesia pays 25% on Starter/Creator; HeyGen 20% for 12 months.
Published pricing at a glance
Bar length = price. Green numbers mark the cheapest tier on each side. Numeric tiers machine-transcribed from the vendor's own page.
SynthesiaHeyGen
Aligned tier comparison
| Tier | Synthesia | HeyGen |
|---|---|---|
| Free tier | $0/mo, 1,200 credits/mo, 9 AI avatars, up to 10 mins of video | $0, up to 3 videos/month, limited trial access to premium features |
| Entry paid | $29/mo billed monthly; $18/mo billed yearly ($264/yr), 14,500 credits/yr, 125+ avatars | — |
| Mid tier | $89/mo billed monthly; $64/mo billed yearly ($804/yr), 180+ avatars, API access | — |
| Advanced | — | Starts at $49/month, tiers scale to $4,300/month at 100,000 credits/mo |
| Scale | — | $149/mo plus $20/seat/month, 1,500 credits |
| Enterprise | Custom tailored pricing, 240+ avatars | — |
⚡ COST STRUCTURE
Why there is no workload calculator here
Both tools on this page ship flat annual or per-seat subscriptions: the price shown in the tables is the price you pay every month regardless of usage within each plan. A usage simulation would require numbers the vendors do not publish, so we will not invent one. Compare the aligned tiers and plan cards above instead.
The two tools, plan by plan
TOP PICK
Synthesia
Pricing model: $/mo-billed-annually
| Plan | Published price |
|---|---|
| basic | $0/mo, 1,200 credits/mo, 9 AI avatars, up to 10 mins of video |
| starter | $29/mo billed monthly; $18/mo billed yearly ($264/yr), 14,500 credits/yr, 125+ avatars |
| creator | $89/mo billed monthly; $64/mo billed yearly ($804/yr), 180+ avatars, API access |
| enterprise | Custom tailored pricing, 240+ avatars |
AFFILIATE TERMS (DISCLOSED SEPARATELY)
Earn commission on all Starter and Creator plan payments (60-day cookie). — Network: Rewardful · Cookie: 60 days. Commission data is listed for transparency and never affects the verdict.
Earn commission on all Starter and Creator plan payments (60-day cookie). — Network: Rewardful · Cookie: 60 days. Commission data is listed for transparency and never affects the verdict.
RUNNER-UP
HeyGen
Pricing model: $/mo-billed-annually
| Plan | Published price |
|---|---|
| free | $0, up to 3 videos/month, limited trial access to premium features |
| creator | $29/month, or $24/month if paid annually |
| pro | Starts at $49/month, tiers scale to $4,300/month at 100,000 credits/mo |
| business | $149/mo plus $20/seat/month, 1,500 credits |
AFFILIATE TERMS (DISCLOSED SEPARATELY)
You will earn 20% commissions on the plan purchased by your referral for as long as they are a customer within the first 12 months. If they pay monthly, you'll be paid 20% of their monthly payment. If they pay annually, you will receive 20% of their payment as a commission. If they upgrade or downgrade, your commission will match the new payment at 20% accordingly. If they cancel, you will stop receiving commissions. — Network: Rewardful. Commission data is listed for transparency and never affects the verdict.
You will earn 20% commissions on the plan purchased by your referral for as long as they are a customer within the first 12 months. If they pay monthly, you'll be paid 20% of their monthly payment. If they pay annually, you will receive 20% of their payment as a commission. If they upgrade or downgrade, your commission will match the new payment at 20% accordingly. If they cancel, you will stop receiving commissions. — Network: Rewardful. Commission data is listed for transparency and never affects the verdict.
Why Synthesia wins here
- Both publish complete first-party tier tables, so this comparison is arithmetic on vendor numbers.
- Synthesia's yearly discount ($18/mo Starter) is the steeper published saving.
- Both affiliate programs are first-party verified: 25% no-limit versus 20% for 12 months.
Where HeyGen still makes sense
- Different pricing units (avatars and credits) make a pure like-for-like row impossible.
- HeyGen's credit ladder can pass Synthesia's flat Creator price at high volume.
- Synthesia publishes a 60-day cookie; HeyGen does not publish one.
Which one is right for you?
Choose Synthesia if…
polished corporate templates with the deepest avatar library
Choose HeyGen if…
fast avatar clips with a generous free tier to test the workflow
How we verify prices
VERIFIED 2026-09-22 · NEXT CHECK ~2026-10-22
Every price and affiliate term on this page was copied verbatim from each vendor's own official page on 2026-09-22 — not from affiliate blogs, which we re-checked and found frequently outdated. Anything not on the vendor's own page is not asserted here. Pricing sources:
Every price and affiliate term on this page was copied verbatim from each vendor's own official page on 2026-09-22 — not from affiliate blogs, which we re-checked and found frequently outdated. Anything not on the vendor's own page is not asserted here. Pricing sources:
https://www.synthesia.io/pricing · https://www.heygen.com/pricing
Frequently asked questions
Which is cheaper at entry?
Equal at $29/mo monthly. On annual billing Synthesia Starter is $18/mo versus HeyGen Creator $24/mo, so Synthesia is the cheaper published annual option.
Which gets expensive faster?
HeyGen. Pro scales to $4,300/mo at 100,000 credits, while Synthesia's published ceiling is Creator at $89/mo monthly or $64/mo yearly. Volume buyers should model credits first.
Which affiliate program is better?
Synthesia pays 25% of Starter and Creator payments with no limit and a 60-day cookie. HeyGen pays 20% for 12 months. On high annual plans Synthesia's 25% yields more per sale.