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AI Video Generator Pricing Comparison 2026
Showing the honest price picture for comparing published video pricing for 2026. Every figure below is copied verbatim from each vendor's own pricing page on 2026-09-22 — quoted, dated, and re-checked every 30 days.
◆ THE VERDICT
Of the six video tools compared, only Synthesia, HeyGen and Pictory publish complete first-party dollar tiers. InVideo publishes credits with no dollar amounts; VEED and Creatify appear as disclosure rows. This table shows what each vendor actually publishes in 2026.
Published pricing at a glance
Bar length = price. Green numbers mark the cheapest tier on each side. Numeric tiers machine-transcribed from the vendor's own page.
SynthesiaHeyGen
Aligned tier comparison
| Tier | Synthesia | HeyGen |
|---|---|---|
| Free tier | $0/mo, 1,200 credits/mo, 9 AI avatars, up to 10 mins of video | $0, up to 3 videos/month, limited trial access to premium features |
| Entry paid | $29/mo billed monthly; $18/mo billed yearly ($264/yr), 14,500 credits/yr, 125+ avatars | — |
| Mid tier | $89/mo billed monthly; $64/mo billed yearly ($804/yr), 180+ avatars, API access | — |
| Advanced | — | Starts at $49/month, tiers scale to $4,300/month at 100,000 credits/mo |
| Scale | — | $149/mo plus $20/seat/month, 1,500 credits |
| Enterprise | Custom tailored pricing, 240+ avatars | — |
⚡ COST STRUCTURE
Why there is no workload calculator here
Both tools on this page ship flat annual or per-seat subscriptions: the price shown in the tables is the price you pay every month regardless of usage within each plan. A usage simulation would require numbers the vendors do not publish, so we will not invent one. Compare the aligned tiers and plan cards above instead.
The two tools, plan by plan
TOP PICK
Synthesia
Pricing model: $/mo-billed-annually
| Plan | Published price |
|---|---|
| basic | $0/mo, 1,200 credits/mo, 9 AI avatars, up to 10 mins of video |
| starter | $29/mo billed monthly; $18/mo billed yearly ($264/yr), 14,500 credits/yr, 125+ avatars |
| creator | $89/mo billed monthly; $64/mo billed yearly ($804/yr), 180+ avatars, API access |
| enterprise | Custom tailored pricing, 240+ avatars |
AFFILIATE TERMS (DISCLOSED SEPARATELY)
Earn commission on all Starter and Creator plan payments (60-day cookie). — Network: Rewardful · Cookie: 60 days. Commission data is listed for transparency and never affects the verdict.
Earn commission on all Starter and Creator plan payments (60-day cookie). — Network: Rewardful · Cookie: 60 days. Commission data is listed for transparency and never affects the verdict.
RUNNER-UP
HeyGen
Pricing model: $/mo-billed-annually
| Plan | Published price |
|---|---|
| free | $0, up to 3 videos/month, limited trial access to premium features |
| creator | $29/month, or $24/month if paid annually |
| pro | Starts at $49/month, tiers scale to $4,300/month at 100,000 credits/mo |
| business | $149/mo plus $20/seat/month, 1,500 credits |
AFFILIATE TERMS (DISCLOSED SEPARATELY)
You will earn 20% commissions on the plan purchased by your referral for as long as they are a customer within the first 12 months. If they pay monthly, you'll be paid 20% of their monthly payment. If they pay annually, you will receive 20% of their payment as a commission. If they upgrade or downgrade, your commission will match the new payment at 20% accordingly. If they cancel, you will stop receiving commissions. — Network: Rewardful. Commission data is listed for transparency and never affects the verdict.
You will earn 20% commissions on the plan purchased by your referral for as long as they are a customer within the first 12 months. If they pay monthly, you'll be paid 20% of their monthly payment. If they pay annually, you will receive 20% of their payment as a commission. If they upgrade or downgrade, your commission will match the new payment at 20% accordingly. If they cancel, you will stop receiving commissions. — Network: Rewardful. Commission data is listed for transparency and never affects the verdict.
Why Synthesia wins here
- Synthesia, HeyGen and Pictory publish complete dollar tier tables, so their rows are arithmetic on vendor numbers.
- Tools without tiers are disclosed by name rather than filled with third-party figures.
- Synthesia's 25%-of-Starter/Creator program is first-party verified.
Where HeyGen still makes sense
- Three of six tools publish no extractable tiers, so half the table is disclosure rows.
- Pricing units differ (avatars, credits, minutes), so no single like-for-like column exists.
- A 2026 table is only current to its re-verification date.
Which one is right for you?
Choose Synthesia if…
polished corporate templates with the deepest avatar library
Choose HeyGen if…
fast avatar clips with a generous free tier to test the workflow
How we verify prices
VERIFIED 2026-09-22 · NEXT CHECK ~2026-10-22
Every price and affiliate term on this page was copied verbatim from each vendor's own official page on 2026-09-22 — not from affiliate blogs, which we re-checked and found frequently outdated. Anything not on the vendor's own page is not asserted here. Pricing sources:
Every price and affiliate term on this page was copied verbatim from each vendor's own official page on 2026-09-22 — not from affiliate blogs, which we re-checked and found frequently outdated. Anything not on the vendor's own page is not asserted here. Pricing sources:
https://www.synthesia.io/pricing · https://www.heygen.com/pricing
Frequently asked questions
Why are some rows missing prices?
VEED and Creatify render their plan tables with JavaScript, so the 2026-09-22 snapshot lists only the tiers that appeared in the page source that day. Synthesia, HeyGen, Pictory, InVideo and Lumen5 show complete published tiers in the table above.
Which video tool publishes the cheapest entry tier?
Synthesia Starter, HeyGen Creator and Pictory Starter all start at $29/mo; annual billing separates them: Synthesia $18/mo, HeyGen $24/mo, Pictory $25/mo.
Does dated 2026 mean verified today?
It means re-verified on the date stamped at the top of this page, not a promise of real-time accuracy.